Chloe Hall Interview


Chloe Hall has great love for the outdoors, she creates pretty patterned stationery which encourages people to enjoy nature, and hopefully brings a little of the outdoors in! Chloe describes her work as "loose line work, and watercolour/gouache paintings". She tends to nearly always use the first illustration created for final patterns rather than over developing ideas, which relates nicely to the unprocessed natural world.

Tell us a fun fact about you I live on a boat!

How did you get into illustration? I studied Graphic Design & Illustration at uni and just haven't stop drawing since! I always remember being creative from when I was little, it's always something I've loved doing.


Who or what inspires you the most? Definitely nature, plants and being outside!

What does a typical day look like for you? I work part time, so sometimes I'll work in the evenings. The work I do in the evenings depends on what commissions I have on and what's most urgent. On my days off when I focus on my illustration I start by answering emails, packing orders and going to the post office before getting on with either my own work or client work.

What do you do when you have a creative block? Go for a walk and have a break! I have to get outside at least once a day else I go a bit stir crazy!


Top three clients you've worked with? Ohh Deer x Birchbox was a great collaboration! Olive & Oliver, a coffee shop in Hawaii asked me to create a pattern for a coffee cup, and I love seeing the photos of the cups on Instagram, Seedbom asked me to create a pattern for a new Seedbom they have recently released called the Wilderbom. I've loved working on the print with you guys as it's something a little different to what I normally do! The list could go on, I love having the opportunity to work with such a varied client base.

What tools (digital or not!) do you use to create your work? Watercolour, gouache paints, fine liners and then I take everything into Photoshop to clean up and finalise.

What's your favourite resource for inspiration? I love drawing plants from observation, so love taking trips to botanical gardens and anywhere where there's pretty plants!


Do you have any tips for artists thinking of doing freelance? Go for it! Spend some time researching your audience, manufacturers, possible clients, stockists and everything else that might become useful. I took a few months to do this before I really went for it and it really paid off.

What would your dream project be? That's hard! I'd love to expand my product range into homeware so maybe something down that route! :)

How can fans keep up-to-date with your work? Instagram


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